KENDRICK LAMAR is the truth, and the best rapper from the West Coast since the Tupac ERA, in opinion.

Kendrick Lamar aka Mr. Real  Hip Hop Music.. music and Lyrics are about real shit that matters in young people day to day lives. Real situations, real circumstances, real problems, real needs, wants, desires that the everyday urban kid has on his mind. He tackles head on, the life as a dysfunctional child, growing up in a dysfunctional family. But more than that, he adds a positive out look, and direction for these kids to see their way out, and assures them that there is a light at the end of the tunnel, and it’s not a train if you do right for yourself.

He rejects the fantasy of materialism, because that shit will never be the reality for 95% of the kids that listen to rapp music. He states “These rapper today are in a different place in their minds, and have no connection to real people, and their reality!”

People are worried about are the gonna be able to have a place to live, will they get one descent meal to eat today, how can they survive thru out the week.  These kids, don’t have no  million dollar cars, homes, planes, diamond, non of this shit. Ironically, neither does most of the rappers that be pushing that bullshit, on these kids. How many more tired ass drug dealer stories, will they continue to force on the HipHop culture. The people are tired of the same old wack ass shit. That’s why non of these artist are selling records, the party is over. Start relating to the HipHop community for real, or become obsolete and irrelevant in HipHop. is elevating Hip Hop Culture back from the gutter.


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CEO: J. Alphonso Griffin

VP: Victor Flowers

Graphics: France ” U Conn ” Connect



About A. Griffin:
HIPHOPWORLD.COM is a Multi-Media Conglomerate, specializing in Internet Broadcasting, Artist Development, Management, Marketing, Music, and Film Production. Our mission is to provide the un-signed, ignored, and unknown talented artist the opportunity to succeed. We are a service provider for the Hip Hop World community. Hip Hop World will educate, prepare, promote, market, produce, film, and package new and existing artist. We will provide the resources, and platform giving artist the opportunity to enter the world stage.

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